Field Notes from Future Society
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International Day of Women & Girls in Science
Today is the @unesco International Day of Women & Girls in Science. We made a short film about rejecting narrow definitions of who science is for, and how...
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What's Your Glitch?
Algorithms don’t create culture, people do. Welcome to The Glitch. We are collaborating with people who inspire us through their example of embracing all dimensions of who they are into...
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On identity, becoming, and starting again
I don’t remember the last time I had as low of confidence as I did the last couple years (maybe puberty? LOL). Becoming a parent shifted my identity...
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Field Notes from 2025
In 2025, scent moved beyond the bottle...into collaboration, culture, and care. From Earth Day to Pride, from music and reading to art and biotech collaborations, we explored fragrance as...
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How Floating Forest Became the Scent of K18 x Future Society
When K18 approached Future Society about a collaboration, no one could have predicted where the process would lead. What began with a single email evolved into an experiment in...
Re-Crafting an Icon: Floating Forest x K18
Bringing Floating Forest into K18’s Hair Mask wasn’t a simple copy-and-paste. It felt like playing the same song on new instruments—the melody familiar, but the craft entirely different. Here’s...
The Art of Layering Fragrances
Layering is one of the most rewarding ways to play with scent because it allows you to treat fragrance like a living experiment. The result? A combination that’s not dictated...
A Few of My Favorite Brands
One of the joys of building Future Society has been discovering how much inspiration I draw from the world around me, not just from science or nature, but from the...
Back to Self Season
The light changes. The air shifts. The pace of life starts to feel… different. We call this Back to Self Season: the gentle turn from summer’s outward energy to the...
Exhibitions to Carry You Beyond Summer
From New York to Rome, here are four standout exhibitions we’ve chosen to help you end the season with inspiration.
“Ugly Betty”: An Unlikely Mentor
In this post, our founder Jasmina shares how the unlikely wisdom of "Ugly Betty" shaped her journey in the fragrance world, reminding her that true change comes from embracing individuality—not...