It’s as intoxicating as it is indescribable. A scent you can never place, because it can no longer be smelled.

After sequencing the DNA of extinct flower samples from Harvard Herbarium, we collaborated with the world’s most renowned perfumers to bring these lost blooms new life– creating singular scents that can only be made through biology.

At Future Society, we’re explorers who study the divine spiral dance of DNA strands and chart a new path for what biology can do.

We began our invention with fragrance — but we’re set to explore other categories in beauty and beyond as we use science to fill gaps, solve what still perplexes us, and formulate the next frontier sustainably